content development

Moving Forward by Looking Sideways: Creative Thinking in Museum Digital Strategy - #mcn2012move

Scheduled:

Sat, 11/10/2012 - 8:30am - 10:00am
Track: F. Technology Infrastructure, Content Strategy
Room: Columbia

Submitter(s):

  1. Name: Sarah Hromack
    Title: Head of Digital Media
    Organization: Whitney Museum of American Art
  2. Name: Erica Gangsei
    Title: Manager of Interpretive Media
    Organization: San Francisco Museum of Modern Art

Abstract:

Moving Forward by Looking Sideways: Creative Thinking in Museum Digital Strategy is a panel and working session that will encourage museum professionals to seek out new methodologies for museum engagement by looking not to one another in the field but beyond, to a growing number of online initiatives whose goals and ideals may speak to the museum mission more closely than meets the eye. By considering expertise that isn’t directly rooted in museum culture, we remain open to the creative possibilities that emerge from non-institutional work environments. Moving Forward by Looking Sideways: Creative Thinking in Museum Digital Strategy seeks to expand our collective pool of knowledge and resources—and to broaden our thinking therein.  

Session Description:

Participants include:
Sarah  Hromack, Head of Digital Media, Whitney Museum of American Art, New York, NY (Co-Chair)
Erica Gangsei, Manager of Interpretive Media, San Francisco Museum of Modern Art, San Francisco, CA (Co-Chair)
Greg Albers, Hol Art Books, Tuscon, AZ (confirmed)
Oliver Wise and Eleanor Hanson, The Present Group/Arts Micro Patronage, Oakland, CA (confirmed)

Session Info

  • Type: Full Panel
  • Keywords:
  • Relevance: This panel will be especially relevant for those charged with driving a creative strategy around digital technology -- or, for anyone interested in developing or expanding their creative thinking processes or pool of knowledge.

The Whole Wide World: Content Development for Interactive Maps

Scheduled:

Thu, 11/08/2012 - 4:30pm - 5:00pm
Track: G. Evaluation, Labs, Production, External Engagement
Room: Spring

Submitter(s):

  1. Name: Michael Neault
    Title: Content Producer
    Organization: Second Story Interactive Studios

Abstract:

Interactivity brings a whole new dimension to the art of cartography. Maps are no longer static pieces of paper, they can move in a multitude of dimensions: up, down, backwards, forwards, inside, outside, even traveling back in time. With the added versatility of digital also comes complexity. The new breed of cartographers are more apt to be developers than geographers and more likely to be mathematicians than artists. Today’s maps are often a hybrid of Powers and Ten combined with something out of a Neal Stephenson science fiction novel. How can your institution harness the power of mapmaking to communicate information? This presentation will use a rich integration of visuals to communicate the evolution of maps and how they can be used to tell a story. Discussion points will include content strategy and development, interface design, data wrangling, and working with an interdisciplinary team to extend your capabilities.

Session Description:

The presentation will be divided into 5 main topics and will use many real-world examples to communicate the basics of interactive map making.
 

Session Info

  • Type: Individual Paper
  • Keywords:
  • Relevance: Target audience would be for education specialists, content developers, and strategists. The relevance is to provide accessible, practical tips for producing interactive maps, to discuss a range of inspiring examples from the field, and to share public resources available to museum professionals.